Anthony D'Avella

Anthony D'Avella is the Founder of Runyon and a Partner, with a depth of experience in UX design, live prototyping and strategy. At Runyon, Anthony has helped translate user behavior and needs into compelling digital products for both early stage and Fortune 500 enterprises.


The Runyon name means growth: it’s the name of the street that Anthony grew up down at the Jersey shore. We partner with great teams to help them design better, more user-centered products and ventures that help them grow.

Before founding Runyon, Anthony was a Senior Business Design Lead and Portfolio Director at IDEO's New York studio for 4+ years. While at IDEO, Anthony led design teams, grew the business design practice and incubated new ventures. He also led design and top client relationships for American Express, Target, Omron Healthcare (Mira Fitness), Merrill Lynch, Lincoln Center for the Performing Arts, Gogo, Novartis, Ford, Lincoln and PayPal.

He mentors and teaches at the School of Visual Arts in the graduate MFA Design Program in the Designer as Entrepreneur track, and has also advised startups at TechStars and the Harvard Innovation Lab.

Anthony holds an MBA from the Harvard Business School (2nd Year Honors) and a B.A. cum laude in English and Italian from Middlebury College. He was the recipient of the Harvard Business School Dean’s Award (1 of 7 recipients out of a class of 900 students) for his economic redevelopment work in New Orleans after Hurricane Katrina.

When he is not in Brooklyn with his wife, daughter and son, he can be found on a beach somewhere, usually down at the Jersey shore, trying to become a better surfer.



Joseph Rizk

Joseph Rizk is a Partner at Runyon, with a depth of experience in venture incubation, experience design, and business model strategy. Joseph has shaped new product experiences and designed new ventures with a range of businesses including venture capital firms, early stage companies and Fortune 500 enterprises.


Now joined with Runyon, Joseph was Founder and Partner of HARK, a venture and design firm dedicated to grounding new product experiences in user-advocated design, prototyping, and partnership-driven business strategy.

Previously, Joseph served as a PT Partner at Notation Capital and as Ventures Lead and advisor at IDEO, leading an effort to partner with and launch new products and services utilizing design. Over the years, IDEO has invested in and incubated companies including Omada Health, PillPack (acquired by Amazon) and Mira Fitness (now part of Omron). While at IDEO he also concepted and piloted innovations for both early and late stage enterprises including SoulCycle, JPMorgan, Keurig Coffee, Heineken and Lowe's.

Previously, Joseph worked as an investor with Lerer Ventures, a NY seed-stage venture capital firm (investments including Warby Parker, Buzzfeed, Casper, Venmo), and within the banking divisions of J.P. Morgan and Jefferies.

Joseph holds an MBA from Columbia University and a BS from Georgetown University. He serves as a Board Member of the Columbia Venture Community (CVC) and is Founder of Venturing Hoyas. His writing on venture and design can be found at rizkonceptions and TechCrunch.

Outside the studio, you can find Joe exploring outdoors with his wife and two kids, watching the NBA, and designing sneakers.



Felipe Garcia
Sr. Communications Designer

Felipe Guimarães Garcia is a Senior Communications Designer originally from São Paulo, Brazil. He believes that design has the potential to transform how organizations develop products, services, processes, strategies and cultures.


In previous roles, he has worked as a designer for FutureBrand, Epigram Brand Union, and Original Champions of Design. He contributed to projects for Asics Sneakers, MasterCard, Telefônica, Reckitt Benckiser, and Nestlé.

Felipe graduated from the School of Visual Arts MFA Design + Entrepreneurship program in New York City. He holds a Bachelors Degree in Graphic Design & Visual Communication from Escola Superior de Propaganda e Marketing in São Paulo, Brazil.



Our team includes a range of talented practitioners that we partner with to develop compelling products and ventures that include senior product designers, domain strategists, and operational specialists.


Advisory Board

We Are Hiring.

We are a growing team of designers and strategists that collaborates with
great companies to design human-centered products, experiences, and ventures. Join us.